Enterprises are built with People, Process and Technology


Marketing Budget Assessment

New budgets need to take into account the changes that are taking place. Everything is moving and you need to create an adaptive budget.

What Questions to ask when Creating a Marketing Strategy

It”s that time of year and a new Marketing Strategy is needed. What are the questions when preparing a new marketing strategy?

Why are you marketing your org chart?

Think of every supermarket and you see everything grouped together in supply and department names. I want to buy entertaining food, so I walk from dairy to biscuits to fruit. But I want a cheese platter for entertaining. When I…